Consumers are no longer complacently trusting vague claims made by beauty brands. With the prevalence of social media influencers and the internet, brands are being held increasingly accountable for their products. However, there is generally a knowledge gap between the average consumer and the ingredients that are included in products.
What Is a Beauty Science Influencer?
Beauty …
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There are certain chemicals of concern in conventional makeup that can raise red flags for both consumers and beauty science influencers. Additionally, the beauty industry is looking for ways to further promote sustainability. As a result, some common topics of interest for all parties might include cruelty-free, vegan, organic, and natural cosmetics. It can be …
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The global cosmetics market is expanding and expected to reach roughly $430 billion by 2022. In this period of growth, the industry is evolving and becoming more complex to meet consumer desires and preferences to become more sustainable as well as diverse. The adoption of inclusivity and diversity has had a positive impact on the …
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You should put just as much effort into cleaning your makeup products as your makeup routine. Products touch both you and your clients’ faces every day, making them a breeding ground for bacteria or diseases, should you fail to sanitize makeup and tools properly.
Providing a clean and safe environment for your work is just as …
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People familiar with makeup know it’s never a good idea to sleep with traces of product on their face. Makeup clogs the pores, causes acne flare-ups, and ruins your skin. Halloween makeup is even more challenging to remove because you use heavy products like body paint, glues, silicone, etc., to achieve the desired look. Here …
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Do you dream of becoming a makeup artist? Are you in high school and want to move forth rapidly in your career? The best way to do this is to take high school classes that can prepare you for beauty school. These classes will set the foundation you need to achieve success in the industry. …
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The makeup industry has grown over the years to include specialized techniques for both special effects and beauty. There are thousands of great makeup products, hundreds of influencers, and a lot of job opportunities. If you have the right skill and personality, you can make a career in makeup and become prominent in the industry.
Why …
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